Take the Growth Track Benchmark Survey 

Your personal information is private and will not be shared with any other businesses.

We will evaluate your answers from this survey in order to provide you a guided path toward Growing the Value of your business through Operational Excellence. After the survey you'll be prompted to schedule a FREE initial growth track consultation where we will discuss your answers and how we can help you improve in some of your weaker areas. 


Let's Begin

Business Information
Name *
Name
Phone Number *
Phone Number
Business Basics
What does your business do in a few sentences?
Industry *
how is your industry performing overall?
And which of the following best describes the exclusivity of your business to your customers: *
Thinking about the market share for the products / services that you sell, do you sell to *
Which of the following best describes your personal relationship with your company's customers? *
Which of the following best describes the typical level of customization which you offer your customers? *
Please estimate the percentage of your customers who are VERY SATISFIED with the services/products which your company provides: *
How often, if at all, do your existing customers refer your company to their friends and colleagues: *
In the last 12 months, what proportion of your customers complained in writing? *
(e.g. email, letter, submission to your website)
Which of the following best describes your business model? *
How do you typically collect payment from your clients? *
What percentage of your overall revenue did your largest customer represent last year? *
Which of the following best describes the potential impact of losing your largest customer. Would your business *
What percentage of your sales/revenue (i.e., turnover) is “recurring”? Recurring is defined as subscriptions, maintenance contracts, or annuity streams that your customer must proactively turn off or cancel in order to stop receiving the product or service. *
Employees
What percentage of your company's revenue (i.e. sales / turnover) is undertaken personally by you or your fellow equity holders? *
Please think of the person who contributes the most to each of the following areas of your business. How easy or difficult would it be to replace them? Sales and Marketing *
Product/Service design & delivery *
External supplier. *
How easy or difficult would it be to replace your most important supplier?
Future
In the next 12 months, do you expect your revenue (i.e. sales / turnover) to: *
Which of the following best describes the possibility of your company selling more to your existing customers? *
If customers were lined up at your door to buy, would you find delivering TEN times the current volume of what you sell: *
Would replicating your business to serve a new geographical area be *
How would your business perform if you were out of action for 3 months and unable to work? Would it: *
If you could achieve just ONE of the following goals in the next 12 months, which one would it be? *
Who would you be most likely to turn to for advice on building the value of your company? *
(Check all that apply.)
Which of the following best describes your definition of someone who is wealthy? *
Which of the following describes your biggest fear when it comes to selling your business? *
Which of the following best describes your long-term goal for your business? I plan to: *
Which of the following best describes what you look for in an advisor? *
Details
Which of the following best describes your management team? *
What was your profit margin (before tax) in your most recent completed financial year? *
NOTE: Please adjust your profit margin to reflect a market rate salary for the owner(s). For example, if you withdrew $350,000 in compensation but you could hire someone to replace you for $120,000 then estimate what your profit margin would have been if you had only withdrawn $120,000.
What was your company´s annual revenue (i.e. sales / turnover) in US DOLLARS last year? *
When comparing your most recently completed financial year with the previous year, did your revenue (i.e. sales / turnover): *
Which of the following best describes your approach to financial record keeping? *
What is your typical gross profit margin? *
Gross profit margin is defined as the proportion (percentage) of money left over from sales (i.e. turnover/revenue) after accounting for the cost of goods sold. (For example, if your company sells a product for $200 and it costs your business $80 to buy the raw materials to make your product then your gross profit would be $120 and your gross profit margin would be 60%).
Please select which of the following statements best describes your cash needs: *
Please estimate your influence by calculating the total number of people who have opted in to receive information from you and/or your company in the form of signing up for your website *
(e.g. e-newsletter, email mailing list or blog), Twitter "Followers", Facebook "Fans", RSS subscribers or people who have added you to their Google Plus "circles".
Please estimate your pre-tax profit (or loss) over the last five years
NOTE: Please adjust your pre-tax profit (or loss) to reflect a market rate salary for the owner(s). For example, if you withdrew $350,000 in compensation but you could hire someone to replace you for $120,000 then estimate what your profit would have been if you had withdrawn only $120,000. For all answers, please input a positive or negative number or leave blank, for example: $300,000.00 or -$124,000.00
$
$
$
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If you have received a written offer (Letter of Intent, Expression of Interest) to buy your business in the last year, what multiple of your earnings did the offer represent? *
Please estimate the multiple using the money (or other currency like stock) that was being offered at closing. Please do not include any money being offered in the form of an “earn out”, or management contract that was contingent on your future performance.
You're Finished!
That was awful - but it's over and you can relax! By Submitting this form you agree that Lubbock Consulting may contact you regarding your results. We promise we will never share your contact information with third parties or send you lots of spam. That's not cool so we don't do it.